Sunday 13 September 2009

Etisalat Broadband- I'll have mine without pickles please

I was watching TV yesterday and suddenly a commercial came on with people in different situations saying how they want "it". You have no way of telling in the beginning what the ad is about until the end. So you have people saying things like "I want mine fast", others "The most important thing in mine is flexibility" and things like that. Naturally when you see commercials like this, most people's instinct is to try to guess what is the product.

The first thing that popped into my head was the Burger King campaign, Have it your way.



So I kept watching and the tagline in the end confirmed what I was thinking. It was the same campaign, Have it your way, only for a different brand. "Etisalat Broadband - How do you want yours?"

Creative geniuses behind this campaign need to go back to the drawing board and avoid drawing comparison to the Burger King Campaign, despite how stupid that campaign was to start with. I mean How else am I gonna have my burgers if I can't have them my way? Right? It's like going to buy a suit from a shop that says "Buy it in your size"....really? Because I just love wearing suits that are too short for me with my arms popping out of the end of the sleeve and the buttons on my jacket on the verge of popping. Isn't that the fashionable thing to do? Anyways, that's neither here nor there...

My response to Etisalat? I'll have my broadband with no tomatoes, no pickles, extra mayo please! Can I get curly fries too? Oh no, that's du ... I mean Hardee's!


Tuesday 8 September 2009

Sports News - Portsmouth add 2 Players to Squad

For all you sports fans out there who care about up to date (or week late) sports news, I decided to post the last transfer news from the English Premier league on my blog since most of the UAE papers (the national published the story, don't know about the others, Arabic papers certainly didn't) seemed "interested" in this news. They've published news about Nigerian players signing up for Swedish clubs and games between Honduras and Trinidad and Tobago (not really, but just to illustrate irrelevance) and for "some reason" chose to ignore this...

So here goes

Portsmouth, famously known as Pompey by their fans and Premiership followers, have succeeded in strengthening their 2009/2010 squad by adding Hassan Yebda, the young French midfielder on loan from Portuguese club, Benfica as well completing the signing of Israel international Tal Ben Haim from Abu Dhabi owned Manchester City football club.





"I've come here to give 100% in each game and no less" said Ben Haim on his intentions to help the club which, after four weeks of premiership action, sits uncomfortably at the bottom of the table with four losses out of four.

Sulaiman Al Fahim, the club owner and Abu Dhabi business man, will hopefully lead a revamp at the club and return it to its rightful place in the top half of the table. These two acquisitions are just the start.

*Source - THE INTERNET - (just as reference: the BBC news page)