In a time when advertising dollars (or in the case I will discuss here pounds) are at a premium, ad agencies who make blunders or create concepts that are revolting, irrelevant or ineffective should not be fired, they should be fired at repeatedly with an AK-47 resulting in sever bleeding. That blood should then be collected and sold to people who need it thus doing a good deed for those who need the blood and the money collected should be refunded to the client as some compensation for wasted dollars!
Ok, now that I've vented that a bit, please see here what I'm talking about. As I'm on the London Underground, I see an ad for a snack called Marmite Rice Cakes, a product of Unilever. The ad looks like this:
Now, if we were to assume that the intelligence of the design team that submit the above to their client was the equivalent of a gold fish that had been swimming in a large pool filled with Absinthe and that at the time of submission the agency brought a very good hypnotist with them to the meeting that happened to put the clients under and convince them this was good to go (which is the only logical explanation really), would they not notice, at least that the side that should be the right side up with the branding should be the one where "You'll Love It" and not the one where "You'll Hate It"?
I know that Marmite Rice Cakes are disgusting to begin with. And their slogan should be You'll Either Hate it Or REALLY Hate It" but it doesn't change the fact that they deserve proper representation. Johnny Cochran managed to get OJ Simpson off the hook because he represented him properly. If this was a trial, Marmite Rice Cakes would be in an orange suit getting it's mug shots taken!
These are my thoughts! Any ideas on who the agency that designed this may be?
Ok, now that I've vented that a bit, please see here what I'm talking about. As I'm on the London Underground, I see an ad for a snack called Marmite Rice Cakes, a product of Unilever. The ad looks like this:
Now, if we were to assume that the intelligence of the design team that submit the above to their client was the equivalent of a gold fish that had been swimming in a large pool filled with Absinthe and that at the time of submission the agency brought a very good hypnotist with them to the meeting that happened to put the clients under and convince them this was good to go (which is the only logical explanation really), would they not notice, at least that the side that should be the right side up with the branding should be the one where "You'll Love It" and not the one where "You'll Hate It"?
I know that Marmite Rice Cakes are disgusting to begin with. And their slogan should be You'll Either Hate it Or REALLY Hate It" but it doesn't change the fact that they deserve proper representation. Johnny Cochran managed to get OJ Simpson off the hook because he represented him properly. If this was a trial, Marmite Rice Cakes would be in an orange suit getting it's mug shots taken!
These are my thoughts! Any ideas on who the agency that designed this may be?
Posts
No comments:
Post a Comment